Keeping safe distance might be the latest standard, but there are certain steps SMBs can take to alleviate the quarantine consequences. Even in this situation and later, you must desire to have the best action plan while it is about customer retention and engagement.
Especially since the World Health Organization stated countless customers have turned more anxious and panic about the Coronavirus Pandemic. Store shelves of local retailers have grown exhausted of stocks like sanitizer, toilet papers, etc. Lockdowns are common these days as it is one of the effective ways of stopping the spread of Coronavirus. The retailers and local businesses that are dependent mostly on local buyers are already facing a bad time.
Most SMBs are highly concerned about the impact of COVID 19 pandemic if the situation will not get under control soon. Even experts are predicting recession which makes small business owners even more concerned about the future.
If you run a small or medium scale business, you can keep your customers engages by following three tips shared by digital marketing experts and business consultants.
1. Keep Customers Aware of the Steps You Are Taking to Keep Visitors Safe
People are scared of shopkeepers and small business staff because there are many super-spreaders of this virus which are storekeepers. Thus, each retailer must take steps for sanitization and cleaning to stop the spread. Take the help of social media platforms by following social media marketing standards and best practices. Keep your customers aware of the steps you take for their safety:
2. Engage Customers with the Best Social Media Marketing Practices
Your buyers must be using social media and similar to many they must be checking the feed way more than earlier. Everyone is posting about Coronavirus. You can do something different to attract more engagement. Post motivational, cheerful, and optimistic content Along with increased engagement. it will also help people feel stress-free. According to the best SMM agencies, you must grow your posting rate to assure your posts are displayed in the feed of the users.
3. Make the Right Use of Immense Power of Digital Media
Similar to many small businesses, you must be surely offering support to your buyers via email, SMS, or phone calls. This is perfect, but you must augment your business reach and customer satisfaction. Social media is a great platform to begin your digital journey. You can give responses to direct messages, comments, and posts of your customers. According to business nature, one can use the most ideal social media platforms or use all major social media sites to stay connected with the customers as well as increase support services and customer satisfaction. You must also get a website to keep your customers aware of your offerings.
If you do not already have a website, we can help you with our affordable web development services. We also have expertise in increasing engagement with our best social media marketing services. Let us help you with our expertise to increase customer retention for you. Our digital marketing services are helping many small businesses worldwide. You can be our next happy customer. Contact us to discuss more in detail.